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Real Fur Film Social Media Design

Social media posts for Real Fur Film, a documentary about the truth of the fur industry. The posts are designed to educate as well as engage with the audience with games, cute fur-bearing animal photos, facts, and celebrity quotes. The posts I designed to fit the color palette below, as well as have an overall balanced feed in terms of color and content.

“Alex did an incredible job designing social media posts for our film production company. In all of my experiences working with Alex, she is always professional and hard working. On each project she delivered quality results that attracted new audiences to our campaigns.”

COLOR PALETTE

For the color palette, I took the warm, orange tones of fur-bearing animals, such as foxes, as well as lighter warm tones from coyotes. The black adds a boldness that goes along with the seriousness of the subject. The cool blue tones are inspired by the snowy and cold environments of the animals, and compliments the warm tones well.

MOODBOARD